Mastering the science of marketing to drive business success
Master of Science in Marketing
Prepare for the marketing challenges of tomorrow today with Smart Island University (SIU).
Master of Science (MSc) in Marketing is a graduate-level program that provides advanced education and training in the field of marketing. This program will equip students with the knowledge, skills, and analytical abilities required to excel in various marketing roles in the ever-evolving business landscape.
In an era of growing consumer demand for products and services, the demand for skilled marketers has never been higher. Our online MSc Marketing program is the key to success for those looking to ensure their marketing skills remain relevant and adaptable to the evolving business landscape. It focuses on equipping you with the capacity to leverage the most up-to-date data-driven, service-centric, and digital strategies.
In conclusion, an MSc in Marketing is an intensive program that prepares students for dynamic and competitive marketing careers. With a strong foundation in marketing principles, research skills, and the ability to adapt to emerging trends, graduates are poised to contribute effectively to the success of businesses and organizations in today’s marketing landscape.
A Master of Marketing (MSc) opens up a broad spectrum of career opportunities in various industries. Graduates with this degree possess advanced knowledge and skills that are highly sought after in today’s competitive job market. Here are some potential jobs for individuals with an MSc in Marketing:
- Marketing Manager/Director.
- Brand Manager
- Digital Marketing Manager
- Product Manager
- Market Research Analyst
- Advertising Manager
- Public Relations (PR) Manager
- Media Planner
- Content Marketing Manager
- Market Development Manager
- E-commerce Manager
- Social Media Manager
- Consultant
- Entrepreneur/Startup Founder
These are just a few examples of the diverse career paths available to individuals with an MSc in Marketing. The specific role you pursue may depend on your interests, specialization, and prior experience, but this degree equips you with the skills and knowledge to thrive in various marketing-related roles across different industries.
- Possession of a four-year undergraduate degree or its equivalent.
- Completion of a four-year bachelor’s degree from a recognized and accredited college or university.
- Complete application
- Personal Transcripts
- Personal statement
- Resume
- Two letters of recommendation
- Proof of at least one year’s professional work experience completed prior to the start of the study program. Work experience must have been gained after completion of your undergraduate studies
- Consumer Behavior
- Data Analytics
- Business Analytics
- Marketing Strategy
- Marketing in the Digital Era
- Understanding the Marketplace and Consumer
- Digital Advertising and Search Engine Marketing
- Data-Driven Marketing and Customer Management
- Integrated Marketing Communication
- Brand Management
- Marketing Visual Analytics
- Applied Research